Canterbury of New Zealand (commonly referred to as just Canterbury) is a UK-based sports clothing company that focuses mainly on rugby football. The company originated from the Canterbury region in New Zealand.
Canterbury of New Zealand was established in 1904, producing garments in Canterbury, New Zealand. The company made uniforms for the local armies during the First World War, before producing kit for the All Blacks. The brand's tagline is "Committed To The Game". Its logo is the silhouettes of three Kiwi birds on three solid circular backgrounds creating the letters CCC; the initials of the Canterbury Clothing Company and representing the three Kiwi's who founded the company.
The global headquarters are located in Stockport, UK; with head office in Avondale, Auckland, NZ; and satellite offices in Sydney and Brisbane, Australia.
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History
Canterbury of New Zealand was established in 1904 by three English natives, John Lane, Pringle Walker and Alfred Rudkin. The company began producing garments in Canterbury, New Zealand. Canterbury then began making uniforms for the New Zealand and Australian armies during the First World War. Later, the brand was approached to make rugby attire for the All Blacks.
In 2006, Canterbury sold its South African operations to investment group House of Monatic, which set up Canterbury South Africa to run these operations under licence. Following Petr ?ech's head injury in 2006, Canterbury supplied his protective rugby-style helmet until adidas decided they would supply the helmet.
The European arm, Canterbury Europe Ltd, based in Stockport, was purchased by JD Sports in 2009, then sold on in 2012 to sports and fashion retail group Pentland Group for £22.7m.
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Sponsorships
Cricket
Rugby union
National teams
In March 2012 it was announced that Canterbury had won the England Rugby Shirt contract from Nike, and in September 2012 they launched the new England kit range.
Club teams
Associations
- Auckland Rugby Referees Association
Rugby League
National teams
- Australia
Representative
- Queensland
Club
- Brisbane Bombers
- Canterbury-Bankstown Bulldogs
- New Zealand Warriors
Australian football
- North Melbourne Kangaroos
Universities
Canterbury of New Zealand is the wholesale provider of sportswear to the sports teams at Northumbria University in Newcastle-upon-Tyne, with the exception of the Gaelic Football Team whose kit is manufactured by O'Neills. The company is also sponsors the men's and women's rugby union clubs at University of Exeter.
Former sponsorships
- New Zealand
- Australia
- Scotland
- South Africa
- Glasgow Warriors
- Leicester Tigers
- Spain
- Namibia
- Samoa
- Tonga
- Melbourne Demons
- Western Bulldogs
- Portsmouth
- Deportivo de La Coruña
- Football Kingz
- Sri Lanka Navy Sports Club
- Royal College Colombo Sri Lanka
Source of the article : Wikipedia
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